The Human Be-In was an event in San Francisco's Golden Gate Park Polo Fields on January 14, 1967. It was a prelude to San Francisco's Summer of Love, which made the Haight-Ashbury district a symbol of American counterculture and introduced the word "" to suburbia.
The Human Be-In focused the key ideas of the 1960s counterculture: personal empowerment, cultural and political decentralization, communal living, ecological awareness, higher consciousness (with the aid of psychedelic drugs), acceptance of illicit drug use, and radical liberal political consciousness. The hippie movement developed out of disaffected student communities around San Francisco State University, City College and Berkeley and in San Francisco's beat generation poets and jazz hipsters, who also combined a search for intuitive spontaneity with a rejection of "middle-class morality". Allen Ginsberg personified the transition between the beat and hippie generations.
The Human Be-In took its name from a chance remark by the artist Michael Bowen made at the Love Pageant Rally. The playful name combined humanist values with the scores of sit-ins that had been reforming college and university practices and eroding the vestiges of entrenched segregation, starting with the lunch counter sit-ins of 1960 in Greensboro, North Carolina, and Nashville, Tennessee. The first major teach-in had been organized by Students for a Democratic Society at the University of Michigan, 24–25 March 1965.