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Howard Lincoln

Howard Lincoln
Lincoln and Armstrong salute Navy.jpg
Lincoln (left) in 2007
Born (1940-02-14) February 14, 1940 (age 77)
Oakland, California, U.S.
Nationality American
Alma mater University of California, Berkeley
Known for Former chairman of Nintendo of America, current CEO of Seattle Mariners
Military career
Allegiance  United States of America
Service/branch United States Navy
Years of service 1966-1970
Rank US-O3 insignia.svg Lieutenant

Howard Charles Lincoln (born February 14, 1940) is an American lawyer and businessman, known primarily for being the former chairman of Nintendo of America and the current Chairman and Chief Executive Officer of the Seattle Mariners baseball team, representing absentee majority owner Hiroshi Yamauchi until Yamauchi died on September 19, 2013.

Born in Oakland, California, Lincoln was an active Boy Scout. As a thirteen-year-old boy, he posed for the famous Norman Rockwell painting The Scoutmaster, which was published in a calendar in 1956. In the painting, young Lincoln is on the immediate right of the campfire. Lincoln eventually attained the rank of Eagle Scout and received a Distinguished Eagle Scout Award.

Lincoln matriculated in 1957 at the University of California, Berkeley, where he earned his BA in political science in 1962 and his law degree from Berkeley Law in 1965. From 1966 to 1970, he served as a Naval lieutenant within the Judge Advocate General's Corps. He then worked in private practice as an attorney in Seattle, Washington. There he did legal work in 1981 for Nintendo, culminating in the legal case Universal City Studios, Inc. v. Nintendo Co., Ltd., in which Universal City Studios had sued Nintendo claiming that the video game Donkey Kong infringed upon Universal City Studio's rights to King Kong. Lincoln hired John Kirby to represent Nintendo in the courtroom. Nintendo won the case, as well as successive court appeals.


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