How to Make it in America
| How to Make It in America | |
|---|---|
 |
|
| Created by | Ian Edelman |
| Starring |
Bryan Greenberg Victor Rasuk Scott Mescudi Lake Bell Luis Guzmán Eddie Kaye Thomas Shannyn Sossamon |
| Opening theme | "I Need a Dollar" by Aloe Blacc |
| Country of origin | United States |
| Original language(s) | English |
| No. of seasons | 2 |
| No. of episodes | 16 (list of episodes) |
| Production | |
| Executive producer(s) |
Mark Wahlberg Stephen Levinson Rob Weiss Julian Farino Jada Miranda Ian Edelman |
| Running time | 24–30 minutes |
| Release | |
| Original network | HBO |
| Picture format | 1080i (16:9 HDTV) |
| Original release | February 14, 2010 – November 20, 2011 |
| External links | |
| Website | |
How to Make It in America is an American comedy-drama television series that ran on HBO from February 14, 2010, to November 20, 2011. The series follows the lives of Ben Epstein (Bryan Greenberg) and his friend Cam Calderon (Victor Rasuk) as they try to succeed in New York City's fashion scene. The show's second season premiered on October 2, 2011.
On December 20, 2011, HBO announced the cancellation of the show citing failure to generate a large audience and buzz. Executive producer Mark Wahlberg expressed hope in an interview for GQ magazine in January 2012 that the show would return on another network.
How to Make it in America followed two enterprising twenty-somethings hustling their way through New York City's fashion scene, determined to achieve their vision of the American Dream. Trying to make a name for themselves in the city's competitive fashion scene, Ben Epstein and his friend and business partner Cam Calderon use their street knowledge and connections to make their way up. With the help of their well-connected friend Domingo and Cam's cousin Rene, the burgeoning entrepreneurs set out to make it big. They experience success and challenges.
Ian Edelman wrote the pilot, which the Entourage crew of Mark Wahlberg, Stephen Levinson, Rob Weiss and Julian Farino executive produced. Edelman and Jada Miranda were also executive producers. "This show is a fun ride through the downtown scene, examining the cross section of people and how they relate to the relevant subcultures in NYC," Weiss, who was executive producing the pilot, told the Hollywood Reporter.
HBO made a free early online-only premiere available on various video sites including iTunes and YouTube. Season 2 premiered on HBO on October 2, 2011.
The opening title sequence was created by Isaac Lobe and directing duo Josh & Xander and produced by @radical.media. The theme song, "I Need a Dollar", was performed by Aloe Blacc of Stones Throw Records. Shot in New York City, the sequence comprises a video and photography montage, bringing together the show's underlying themes of "grit, hunger, ambition, the multicultural whirl of New York and the culture-transcending pursuit of the almighty dollar".
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Wikipedia