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Honda Atlas

Honda Atlas Cars Pakistan Ltd.
Joint venture
Traded as HCAR
Industry Automotive
Founded 1992
Headquarters Lahore, Punjab, Pakistan
Key people
Toichi Ishiyama, CEO
Products Automobiles
Parent Honda
Website www.honda.com.pk

Honda Atlas (Urdu: ہونڈا اٹلس‎) is a Pakistani automobile manufacturer and joint venture between Honda Motor and Atlas Group, based in Lahore, Pakistan since 1992. Honda Atlas is the authorized assembler and manufacturer of Honda vehicles in Pakistan.

Honda Atlas was incorporated on 4 November 1992, while the joint venture agreement was signed on 5 August 1993. The manufacturing plant was inaugurated 17 April 1993 and the first car rolled off the assembly line on 26 May 1994. By July 1994, six dealerships were established in Karachi, Lahore, and Islamabad .



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