Hard to Love, How to Love is the second studio album (third overall) by South Korean boy band Beast. It was released on July 19, 2013 with the song "Shadow (Geurimja)" as promotional single. The entire album was produced by the member Yong Jun-hyung, along with Kim Tae-joo. Two songs from the album, "Will You Be Alright?" and "I'm Sorry", were released as digital singles as a preview for it.

On May 27, 2013, the CEO of Cube Entertainment, Hong Seung-seong, revealed some details about Beast's upcoming album release: ″It's now time for me to show you the three big pictures we′ve drawn regarding Beast's comeback. Thanks to the Beast members and their efforts to put together a puzzle that will make everyone supporting them happy, Beast has confirmed a comeback date in July.″ The CEO also said, ″Beast's upcoming album, to be released in July, will be performed for the first time onstage at B2ST's exclusive concert to be held in the same month. Their music, which shines more brilliantly onstage, will kick off with a concert so that B2UTYs will be the ones to see it first. Many passionate debates, designs and fun ideas have been thrown out regarding the comeback and are still going on, so make sure you don't let go of your anticipation.″

In July 11, via Cube Entertainment's Twitter account, the label revealed the album's name, titled Hard to Love, How to Love, and the release date, July 19. A day later, on July 12, the label announced the promotional track of the album, titled "Shadow" (그림자 Geurimja), and a promotional photo. On July 15, the label posted on their Twitter and Facebook accounts solo teaser photos from each member of the group, starting with Doo-joon and finishing with Dong-woon. It was also revealed the album's track list, composed by eight tracks.

On May 29, 2013, a digital single, "Will You Be Okay?" (Korean: 괜찮겠니 Gwaenchanhgessni?) was released, and a special video of the song was uploaded to Beast's official YouTube account. The song went to number 1 on the Gaon Digital Chart and the Billboard K-pop Hot 100. A second song, "I'm Sorry", was released digitally on June 15 and also placed on both charts. Both songs were included on the upcoming album.

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Wikipedia