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George Bednar

George Bednar
Position: Guard, tackle
Personal information
Date of birth: (1942-03-16)March 16, 1942
Place of birth: Kingston, Pennsylvania
Date of death: December 6, 2007(2007-12-06) (aged 65)
Place of death: Roxbury, Connecticut
Height: 6 ft 3 in (1.91 m)
Weight: 240 lb (109 kg)
Career information
High school: Kingston (PA) Central Catholic
College: Notre Dame
NFL Draft: 1964 / Round: 8 / Pick: 104
AFL draft: 1964 / Round: 3 / Pick: 23
Career history
 * Offseason and/or practice squad member only

George John Bednar (March 16, 1942 – December 6, 2007) was an American college football player for the University of Notre Dame, who later became as a business executive. He is most well known for his tenure as a marketing executive for McKesson Imports Company, where he was instrumental in popularizing the Harvey Wallbanger cocktail.

Bednar was born in Kingston, Pennsylvania, and attended Central Catholic High School in Kingston (now amalgamated with Holy Redeemer High School in Wilkes-Barre). He graduated from Central Catholic in 1960, after achieving success as a high school football player.

He then attended the University of Notre Dame in South Bend, Indiana, where he played offensive guard and defensive tackle for coach Joe Kuharich's Notre Dame Fighting Irish football team from 1960 to 1963. After completing his college career, Bednar played in the Blue-Grey All-Star Game and the College All-Star Game. Bednar graduated from the University of Norte Dame in 1964 with a bachelor of arts in economics, and married.

Bednar was drafted by the St. Louis Cardinals of the National Football League in the eighth round of the 1964 NFL Draft. Although he signed with Cardinals, he never played in a regular season NFL game.

Bednar became the marketing/sales director for McKesson Imports Company. Bednar marketed the Harvey Wallbanger cocktail in the early 1970s by suggesting bartenders on America's West Coast promote the cocktail. During this time, McKesson hired graphic artist Bill Young to develop a "Harvey Wallbanger" character to market the drink, which tends to negate the attribution of the drink and its name to bartender Donatao "Duke" Antone. Various authors have speculated that Bednar may have commissioned recipe for the drink itself from Antone, or developed it internally.

The drink is composed of vodka, orange juice and Galliano liqueur, then a product of McKesson Imports. Sales of Galliano quadrupled after Bednar helped develop the Wallbanger character and tag line - "Harvey Wallbanger is the name. And I can be made!".


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Wikipedia

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