GenieKnows
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| Private | |
| Industry | Internet |
| Founded | Halifax, Canada (1999) |
| Founder | Rami Hamodah & John Manning |
| Headquarters | Halifax, Nova Scotia, Canada |
| Revenue |
US$8,400,000 (2007),  19% from 2006 |
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Number of employees
|
5 (2012) |
| Parent | GenieKnows Inc. |
| Website | GenieKnows.com |
GenieKnows Inc., a privately owned vertical search engine company based in Halifax, Nova Scotia. Like many internet search engines, its revenue model centers on an online advertising platform and B2B transactions. It focuses on a set of niche search markets, or verticals, including health search, video games search, and local business directory search.
GenieKnows uses algorithms to download, assess, and categorize web pages and index them for later matching with web search queries.
In 2005, GenieKnows entered the search engine market with a local business directory search engine. Targeting only the United States in its beta release, the local search engine is similar to Google Maps but uses the proprietary GeoRank algorithm to associate potentially uncategorized web pages containing addresses with businesses listed in an internet Yellow Pages directory by extracting addresses and geocoding these to identify geographic coordinates for which it associates the web page.
On February 29, 2008 GenieKnows Local was launched as a completely revised local search engine extending beyond the 100 most populous US cities covered in its beta release. The local search engine utilizes processed municipal business data, road network data, national park data, and geocoding technology to provide localized search results ranked according to a business's relevance to a user's web query. As of the February 2008 release, the engine covers over 90% of Canadian and US municipalities with populations above 1000 residents.
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