The Galería Güemes is a commercial gallery located on Florida Street in the city of Buenos Aires designed in the art nouveau style by Italian architect Francisco Gianotti in 1913.
By the 1910s, Florida was one of the most commercial streets of Buenos Aires movement and pedestrian day. About 10 hours she had built upscale homes in the last decades of the nineteenth century. In No. 74 Cathedral (now St. Martin, immediately east of Florida street parallel) on land that had belonged to General Angel Pacheco, was to build a gallery that was to be called "Gallery Pacheco" . In turn, the shortly after work started on the site of the 150 Florida Street, was a house from 1830 high (as they were called to buildings with a floor height) who acquired Emilio Salta San Miguel and David Ovejero. These they bought the land from Cathedral 74, which had already started work and those lands planned the construction of a skyscraper whose design competition won in September 1912 the Italian Francisco Gianotti, which had built the Italian Pavilion of the Exhibition Centennial in 1910, designed by his colleague Gaetano Moretti.
The plan of San Miguel and Shepherd watched a skyscraper 80 meters from street level (three basements, a solid body six and eight floors that rise in two wings with a towering lighthouse) which exceeded the height limit permitted by the building code of Buenos Aires, and the construction of a theater in the basement, which was prohibited.1 therefore, the municipal mayor Joaquin Anchorena had to recommend to the city Council approval of plans, considering the construction as "an exponent of architectural advancement of the municipality" and claiming that "facilitate the development of pedestrian traffic in the area of high density."
As conditioning opening a walkway semi-public use, which traverse the building, so it was necessary to acquire the land with access to the other end of the block, owned by Banco Supervielle, on the site now on Calle San Martín proposed no 172 the bank joined the project and was determined that both constructs should represent a unit.1 Thus, the total field measured on Florida, 29 meters wide by 58 cm deep, and a fraction of San Martín 20 m and 58 m in front of fondo.
To build it was preferred to use reinforced concrete and Doors asbestos and steel were placed in places where doors lead to the stairs, not least because it was still fresh in the minds of the locals the fire that destroyed the huge market! "London City "on May avenue in August 1910.