GOQii
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| Industry | Fitness Technology |
|---|---|
| Founded | Menlo Park, California (February 26, 2014) |
| Founder | Vishal Gondal |
| Headquarters | Menlo Park, California |
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Area served
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India |
GOQii is a California-based fitness technology venture in Menlo Park that offers a wearable fitness band paired with remote personalized coaching. The company was founded by Vishal Gondal, the former CEO & Founder of Indiagames. After closing its beta Beta program in April 2014, GOQii became commercially available in India in August 2014.
The company also has offices in Mumbai, India and Shenzhen, China and plans to expand its services to the Middle East, the United States, and Singapore.
The company has been running beta in the United States of America for the last few months and has now commenced commercial operations in April 2016.
After selling his former startup, Indiagames to Disney in 2011 for approximately $100M, Vishal Gondal founded GOQii, a one on one mobile coaching and fitness tracking service. The idea for GOQii developed when he noticed that he wasn’t simply using the devices exclusively, but also sharing the collected data with a personal trainer who would then provide him with customized advice.
The company embarked on a beta program with 1000 subscribers in early 2014 before launching commercially in India in August.
In January 2015, the company launched a limited US beta only open to 500 initial customers in the U.S. Selected applicants receive 12 months of personal training through unlimited chat and monthly video calls over the company's mobile app, along with a free wearable device.
GOQii offers a wearable fitness band which collects users’ (called players) activity and sleep data. A personal coach is assigned to a player who reviews this data and communicates via mobile app to guide them towards their health and fitness goals. A player pays a subscription fee for personalized coaching with a wearable device, which has an OLED display and hum vibration module, tracks steps, distance, time, calories, active time, and sleep.
GOQii players are connected to a team of coaches via the GOQii app. Members of the coaching team analyze the data the fitness tracker collects to help users make “sustainable and incremental changes” towards a more active lifestyle. Every coach has a background in personal fitness, nutrition, and cognitive behavioral therapy and is responsible for coaching between 100 and 150 users. The coaching plan includes pre-scheduled monthly calls, real-time chats, and daily texting. The GOQii companion app allows users to share their stats on social media and tracks Karma points. The app also supports a Hi-5 feature wherein a coach can congratulate a user for being on track.
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