GLAAD
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| Motto | To promote understanding, increase acceptance, and advance equality. |
|---|---|
| Founded | 1985 |
| Founder |
Vito Russo Jewelle Gomez Lauren Hinds |
| Focus | Discrimination in media |
| Location |
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Area served
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United States |
| Method | Media monitoring |
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Key people
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Sarah Kate Ellis, President |
| Website | www |
GLAAD (formerly the Gay & Lesbian Alliance Against Defamation) is a U.S. non-governmental media monitoring organization founded by LGBT people in the media. Before March 2013, the name "GLAAD" had been an acronym for "Gay & Lesbian Alliance Against Defamation", but became the primary name due to its inclusiveness of bisexual and transgender issues. Its stated mission, in part, is to "[amplify] the voice of the LGBT community by empowering real people to share their stories, holding the media accountable for the words and images they present, and helping grassroots organizations communicate effectively."
Formed in New York City in 1985 to protest against what it saw as the New York Post's defamatory and sensationalized AIDS coverage, GLAAD put pressure on media organizations to end what it saw as homophobic reporting. Initial meetings were held in the homes of several New York City activists as well as after-hours at the New York State Council on the Arts. The founding group included film scholar Vito Russo; Gregory Kolovakos, then on the staff of the NYS Arts Council and who later became the first executive director; Darryl Yates Rist; Allen Barnett; and Jewelle Gomez, the organization's first treasurer. Some members of GLAAD went on to become the early members of ACT UP.
In 1987, after a meeting with GLAAD, The New York Times changed its editorial policy to use the word gay instead of harsher terms referring to homosexuality. GLAAD advocated that the Associated Press and other television and print news sources follow. GLAAD's influence soon spread to Los Angeles, where organizers began working with the entertainment industry to change the way LGBT people were portrayed on screen.
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