"Win or die trying"
Francisco Lázaro (21 January 1891 – 15 July 1912) was the first Portuguese Olympic marathon runner and standard bearer of the Portuguese legation in the nation's first ever Olympic Games, the 1912 Summer Olympics, in , Sweden.
Like all the Olympic athletes of his time, Lázaro was an amateur sportsman, and his actual job was as a carpenter in an automobile factory in Lisbon. Prior to the Olympics he had run and won three national marathon championships in his native country, where he represented S.L. Benfica.
Lázaro was the first athlete to die during an Olympic event, after collapsing at the 30-kilometer mark (19 miles) of the marathon. The cause of death was thought to be severe dehydration due to the high temperature registered at the time of the race; later it was discovered Lázaro covered large portions of his body with wax to prevent sunburns, but eventually the wax impermeability restricted the athlete's natural perspiration, leading to a serious body fluid electrolytic imbalance.
The novel The Piano Cemetery by Portuguese novelist José Luís Peixoto is based on Francisco Lázaro's story.