Flo Steinberg

Flo Steinberg
"Fabulous Flo" Steinberg in 1975
Born	Florence Steinberg
Nationality	American
Area(s)	Publisher
Notable works	Big Apple Comix

Florence "Flo" Steinberg is an American publisher of one of the first independent comic books, the underground/alternative comics hybrid Big Apple Comix, in 1975. Additionally, as the secretary for Marvel Comics editor Stan Lee and the fledgling company's receptionist and fan liaison during the 1960s Silver Age of Comic Books, she was a key participant of and witness to Marvel's expansion from a two-person staff to a pop culture conglomerate.

As of 2007, Steinberg, who has appeared in fictionalized form in Marvel Comics, speaks at comic book conventions and has been the subject of a magazine profile.

The daughter of a taxi-driver father and a public-stenographer mother, Flo Steinberg was raised in the Dorchester and Mattapan neighborhoods of Boston, Massachusetts, United States. There she attended Roxbury Memorial High School for Girls, serving a term as president of the student council. Steinberg majored in History at the University of Massachusetts Amherst, where she was a sister of Sigma Delta Tau sorority and received her B.A. in 1960. Afterward, while working as a service representative for the New England Telephone Company in Boston, she was a volunteer on Ted Kennedy's first U.S. Senatorial campaign. After moving to New York City in 1963, Steinberg additionally worked "in a minor way" for Robert F. Kennedy's Senate bid.