First Love is the debut Japanese-language studio album (second overall) by Japanese recording artist Utada Hikaru, released on 10 March 1999 on Toshiba-EMI. Born and raised in New York City to music-oriented parents, Utada moved to Tokyo to attend Seisen International School and American School in Japan. From there, she began writing and composing music for her debut effort. Utada, her father Teruzane Utada and producer Akira Miyake produced the album and remain her two main co-producers and composers.

An R&B and dance-pop album, First Love centres on the theme of love and relationships. Songs like "Automatic" and "First Love" are prime examples of these themes. A 2014 re-issue of the album was released simultaneously, featuring a bonus live DVD and the special edition featured two additional discs. Critics' opinions of the album were generally favourable, praising Utada's song writing and vocal delivery. In its first week of release, the album entered the Oricon Albums Chart at number one with over two million units sold. Since its release, First Love remains the highest selling Japanese album. It has sold over eleven million units worldwide.

Utada promoted the album by releasing four singles: "Automatic", "Time Will Tell", "Movin' on Without You" and "First Love", all which were accompanied by a short music video. She performed several tracks from the album on several television appears in 1998 and 1999, and has performed songs on her Utada: In the Flesh 2010 and Wild Life tour. "Automatic", "Time Will Tell" and First Love are her best-selling singles and album respectively.

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