Eins Live
 |
|
| City | Cologne |
|---|---|
| Broadcast area |
NRW: FM, DAB National: DVB-S, DVB-C Europe: DVB-S Worldwide: Internet |
| First air date | 1 April 1995 |
| Format | popular music |
| Owner | WDR |
| Website | 1LIVE |
1LIVE is a radio network by the Westdeutscher Rundfunk public broadcasting corporation in Germany. It specialises in popular music aimed at the 14-39 age bracket. The average age of listeners is 34.
On 1 April 1995 1LIVE was first aired. 1LIVE was supposed to replace WDR1, as its audience was ageing, by a real juvenile radio-station.
On 1 September 2000 1LIVE was relaunched. Between 2 pm and 8 pm the programme was not subdivided into different shows but was the name of the day and the number of the current hour, for example: "Eins Live - Donnerstag - Achtzehn" (translated: "Eins Live - Thursday - Eighteen"). All shows broadcast after 8 pm had a name. Mondays to Thursdays the show was called Kultkomplex playing music apart the mainstream. Sundays the show Heimatkult was broadcast introducing bands from the broadcasting area. On 1 November 2006 1LIVE introduced a new logo which replaced the pink "1" numeral by the letter "I" in the "LIVE" wordmark" thus the "1" numeral is put inside a pink square. On 5 January 2007 1LIVE was relaunched again. From now on all shows between 5 am and 6 pm had the host's name. Between 6 pm and 8 pm a new call-in-show Der Sektor is broadcast.
Up to 2.9 million people listen to 1LIVE every day. Every second person under an age of 30 in 1LIVE's broadcasting area North Rhine-Westphalia, which is named Sektor, listens to 1LIVE at least once a day.
Since 2007 the shows between 5 am and 8 pm are named by their hosts, here can be listened to mainstream music. During the show Plan B 1LIVE plays songs apart the mainstream. At night there is a crime thriller, kind of talk, soundstorie or a documentation.
1LIVE diggi is a channel without any host and commercials. It broadcasts music, comedy and news (every hour) and can be received over the Internet as Stream, DAB, DVB-S and DVB-C. Its music playlist is updated every week.
On 4 October 2006 1LIVE Kunst, a channel that dealt with cultural topics and demanding pop music, was launched. At 3:15 pm a four-hour programme was broadcast which was repeated until next afternoon. 1LIVE Kunst could only be received via Internet Stream. 1LIVE Kunst was discontinued in 2009.
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Wikipedia