The Eady Levy was a tax on box office receipts in the United Kingdom, intended to support the British film industry and named after Sir Wilfred Eady. It was established in 1957 and terminated in 1985.
A levy was first proposed by Harold Wilson, then president of the Board of Trade, in 1949. The levy was intended to assist producers of British film. A direct governmental payment to British-based producers would have qualified as a subsidy under the terms of the General Agreement on Tariffs and Trade, and would have led to objections from American film producers. An indirect levy did not qualify as a subsidy, and so was a suitable way of providing additional funding for the UK film industry whilst avoiding criticism from abroad.
The Eady Levy came into effect on 9 September 1950 but was not established on a statutory basis until its incorporation in the Cinematograph Films Act 1957. It had the effect of both assisting the film industry, and reducing the effect of entertainment tax on film exhibition, to which all the cinema industry was opposed.
In the Eady Levy, a proportion of the ticket price was to be pooled – half to be retained by exhibitors (i.e. effectively a rebate on the tax) and half to be divided among qualifying 'British' films in proportion to UK box office revenue, with no obligation to invest in further production. The Finance Act 1950 had previously made the necessary changes in the entertainments tax. The levy was collected by HM Customs and Excise and administered by the British Film Fund Agency.
The rise in British cinema (including the James Bond movies) during the 1960s caused by an influx of American producers can be attributed to the Eady Levy – and also to the cheaper production facilities – making it cost far less in the UK to achieve the same quality of production. A number of American film makers worked in Britain in this period on a near-permanent basis, including Sidney Lumet, Stanley Donen, and John Huston. Stanley Kubrick moved to Britain in the early sixties to make Lolita, Dr. Strangelove, 2001: A Space Odyssey and A Clockwork Orange amongst others. Another expatriate American, Richard Lester, directed The Beatles' films A Hard Day's Night and Help!.