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Dipdive

Dipdive
Dipdivescreenshot.png
Dipdive homepage on May 28, 2009.
Type of site
Social networking
Available in English
Owner Dipdive Inc.
Slogan(s) A Lifestyle Engine for Music, Arts, Action & More
Website http://dipdive.com/ (defunct; redirects to http://will.i.am/)
Registration Yes
Launched October 1, 2007
Current status Defunct (since 2013)

Dipdive was a social networking website created by will.i.am. It was best known for the original source site of the "Yes We Can" music video. The site allowed users to upload images, videos and audio files, post blog entries and create playlists. Dipdive was home to variety of creative content and social causes.

The website was shut down sometime in 2013 and its domain redirected to will.i.am's homepage. When asked about it in an interview with Fortune, will.i.am responded with "Ehh, I don’t want to do it anymore. I have something else I’m doing", insisting that "Dipdive wasn’t a failure" as the source code could potentially be reused in the future.

The site launched in an early Beta state when will.i.am launched the Barack Obama U.S. presidential election anthem video for "Yes We Can" on February 2, 2008 and the video for We Are the Ones on February 29, 2008. "It's a New Day" was subsequently uploaded to the site. The official launch of the full feature site was October 15, 2008 when Dipdive.com launched along with the UK release of will.i.am's third studio album, Songs About Girls. The site was created and is maintained by Dipdive LLC.

On February 22, 2009, will.i.am uploaded the full version of the previously-leaked, what would become a #1 hit, "Boom Boom Pow" on to the website and revealed that the Black Eyed Peas' official website will redirect to the new Black Eyed Peas channel on Dipdive. Almost a year after will.i.am's last song for Barack Obama, he posted a song along with a blog on his profile about his opinion of Obama's reaction to Kanye West's controversy of Taylor Swift, the song is entitled "The Jackass Song".


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