David Cracknell is a former journalist in the United Kingdom. Formerly Political Editor of The Sunday Times, he is head of a public relations firm, Big Tent Communications.
Cracknell attended Forest School in London and later went on to Pembroke College, Oxford. While at Oxford, his short story "Alternative Medicine" was published by Margaret Drabble in the first series of The Mays.
Prior to launching his own consultancy in 2008, he covered politics for newspapers for over 15 years, including stints at the Sunday Telegraph, Press Association and finally being political editor at The Sunday Times. He also helped found Sunday Business with Jeff Randall in 1998.
During his seven years as Political Editor of The Sunday Times, Cracknell contributed to "an extraordinary run of Whitehall scoops" which exposed Tony Blair's government.
In 23 May 2004 he revealed the doubts of Foreign Secretary Jack Straw that tactics in Iraq were "heavy handed".
Another big story came in April 2004 when he revealed a series of leaked Cabinet papers on David Blunkett's plan to introduce compulsory ID cards
On 8 August 2004 it was revealed that Sir David Omand, the UK's intelligence and security coordinator, had told a meeting of the British cabinet he was launching a major leak inquiry, which ended up costing an estimated £1m.
Cracknell obtained a leaked document written by Alastair Campbell shortly before the 2005 general election which claimed that the Labour party was "home and dry".
Following his departure from The Sunday Times, he was a Managing Director at PR firm FD, formerly Financial Dynamics, as well as being Chairman of its public affairs division, where he advised Northern Rock on its recovery plan following the bank being taken into public ownership.