Datek
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| Public company | |
| Traded as |
NASDAQ: AMTD Russell 1000 Index component |
| Industry | Financial services |
| Founded | 1971 |
| Headquarters | Omaha, Nebraska |
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Key people
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Tim Hockey, CEO Joe Moglia, Chairman J. Joseph Ricketts, Founder Steve Boyle, CFO |
| Services | Brokerage firm |
| Revenue |
 $3.327 billion (FY 2016) |
 $1.318 billion (FY 2016) |
|
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$842 million (FY 2016) |
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| Total assets |
$28.818 billion (FY 2016) |
| Total equity |
$5.051 billion (FY 2016) |
| Owner | Toronto-Dominion Bank (42%) |
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Number of employees
|
6,010 |
| Website |
www www |
TD Ameritrade is a brokerage firm based in Omaha, Nebraska. The letters TD are derived from Toronto-Dominion Bank, the largest shareholder. The company provides services for individuals and institutions that are investing online. The company offers an electronic trading platform for the purchase and sale of financial securities including , , futures contracts, exchange-traded funds, options, mutual funds, and fixed income investments. It also provides margin lending, and cash management services.
As of September 30, 2016, Ameritrade had 6,950,000 funded customer accounts and client assets of $773.8 billion. In fiscal year 2016, the company executed an average of 462,918 client transactions per day.
In fiscal year 2016, the company derived 41.2% of its revenues from commissions and fees including fees for order flow, 27.8% of its revenues from Toronto-Dominion Bank for investment of idle cash balances, 17.9% of revenues from interest, 11.3% from investment product fees, and 1.8% from other sources.
In 1975, the Securities and Exchange Commission banned the practice of fixed brokerage commissions and J. Joseph Ricketts and 3 partners opened First Omaha Securities, Inc. in Omaha, Nebraska.
In 1983, Ameritrade Clearing Inc. was established as a Central counterparty clearing broker.
In 1988, the company introduced the first quote and order entry system via the touch-tone phone.
In 1995, the company acquired K. Aufhauser & Company, Inc., the first firm to offer online securities trading.
In January 1996, TransTerra's Accutrade launched "Accutrade for Windows," which led to a surge in investing online.
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Wikipedia