Dallas Herald

Two newspapers of general circulation in Dallas, Texas (USA) have operated under the name Dallas Herald.

The first permanent settler of Dallas, John Neely Bryan, settled there in 1841. The first local newspaper appeared in 1849, when James Wellington Latimer (known as “Weck,” “Wake,” and “Mark”) established a weekly newspaper, the Dallas Herald. Latimer and William Wallace had purchased the Texas Times, published in Paris, Texas, and moved it to Dallas to become the Herald. The first few issues may have appeared under the name the Cedar Snag, but the nameplate read Dallas Herald by December 1849.

Latimer became sole owner and editor when Wallace retired in 1850. John W. Swindells became part owner in 1854 and sole owner when Latimer died in 1859. It appears that J. L. Bartow acquired the publishing company in March 1877. In 1879 P. S. Pfouts, J. E. Elliott, and W. L. Hall acquired the company.

The paper was renamed the Dallas Weekly Herald in 1873. In 1874 the owners began a second publication, the Dallas Daily Herald, which appeared daily except Monday.

The Dallas Morning News began publication on October 1, 1885 and later that year acquired the Weekly Herald and the Daily Herald, both of which ceased publication on December 8, 1885. Although most accounts of the demise of the Herald papers state or imply that the Morning News purchased the papers and closed them, contemporary accounts published in the Morning News could be read to say that the Herald owners decided to invest in the Morning News and to close their papers rather than selling them to new owners. The announcement in the Morning News said in part:

“For personal and business reasons of their own, the proprietors and editors of the Dallas Herald, Col. P. S. Pfouts, Col. J. F. Elliott and Col. W. L. Hall have identified themselves with The News by becoming purchasers of its capital stock, and with sincere pleasure the announcement is made that they will hereafter contribute their individual efforts to promote the interests and secure the success of The News. This involved, of course, the discontinuance of the Dallas Herald, but no consolidation nor absorption, nor does it involve any changes in the business status, the business principles or the general policy of the News.”

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