City | Pasig City, Philippines |
---|---|
Broadcast area | Mega Manila, surrounding areas |
Branding | 97.9 Home Radio |
Slogan | The Home of the Millennials The Music of Now |
Frequency | 97.9 MHz |
First air date | 1998 (test broadcast) 2000 (as Home Radio) March 17, 2014 (as the first iteration of Home Radio Natural) April 5, 2015 (as the 2nd iteration of Home Radio Natural) |
Format | CHR, Top 40 |
Power | 25,000 watts |
ERP | 100,000 watts |
Class | Low |
Callsign meaning | DWQZ |
Former callsigns | DWCD-FM (1986–1997) |
Owner |
Aliw Broadcasting Corporation (Insular Broadcasting System) |
Sister stations | DWIZ |
Webcast | Listen Live (via Ustream) |
Website | http://www.979homeradio.com/ |
DWQZ (97.9 FM), branded as 97.9 Home Radio, is a commercial radio station, airing a CHR Local format. It is owned and operated by the Aliw Broadcasting Corporation. Its studios are located at the 5th Floor, Citystate Centre, #709 Shaw Blvd., Brgy. Oranbo, Pasig City.
97dot9 Home Radio started its broadcast on September 11, 2000. It adopted an easy listening format, dubbed as the "#1 Easy Listening Station" in Metro Manila. After gaining success in half a year, it was then implemented to its provincial stations. Aside from its usual Weekday programming, it aired a CHR-oriented programming during Sundays.
In 2006, Home Radio introduced its first fully automated DJ, Jackie (voiced by Lannie Chan). In 2009, it recruited female (and later, male) DJs on board, following the less talk, more music style.
On February 28, 2014, after 14 years, the Home Radio network bade goodbye to its easy listening format, following its transition for the next 2 weeks.
On March 17, 2014, the Home Radio network reformatted to a Hot AC format, with a new slogan, "Natural!".
On April 5, 2015, the station was revamped once more, with a different sound and tagline execution. The current format is CHR/Top 40 music mixed with OPM, simply known as CHR Local.
Recently, the "Natural!" slogan was retired.