Curious Heart
| Curious | |
|---|---|
| Fragrance by Britney Spears | |
| Type | Women's fragrance |
| Released | September 2004 |
| Label | Elizabeth Arden |
| Tagline | Do you dare? |
| Flanker(s) |
Flanker fragrances
|
| Successor | Fantasy |
| Curious: In Control | |
|---|---|
| Fragrance by Britney Spears | |
| Type | Limited edition women's fragrance |
| Released | April 16, 2006 |
| Label | Elizabeth Arden |
| Tagline | Are you? |
| Predecessor | Fantasy |
| Successor | Midnight Fantasy |
| Curious Heart | |
|---|---|
| Fragrance by Britney Spears | |
| Type | Women's fragrance |
| Released | January 2008 |
| Label | Elizabeth Arden |
| Tagline | Have you found yours yet? |
| Predecessor | Believe |
| Successor | Hidden Fantasy |
Curious is a women's fragrance by Britney Spears for Elizabeth Arden, and is the first perfume to be endorsed by Britney Spears, preceding "Fantasy." Spears reportedly earned $52 million from the endorsement.
Curious was released in September 2004, and was very successful internationally. It was the number one fragrance of 2004 in department stores, and in 2005, "Curious" was honored by the Fragrance Foundation as Best Women's Fragrance.
The fragrance is a white floral scent. Its notes are Louisiana magnolia, golden Anjou pear, lotus flower, tuberose, star jasmine, pink cyclamen, vanilla-infused musk, sandalwood and blonde woods.
Elizabeth Arden put a special vanilla infused musk in it and added Louisiana magnolia. Spears said that the magnolia reminds her of home.
The fragrance was shown in Spears' "Circus" music video.
The TV advertisement for Curious, "Hotel Rooms," was conceived at agency Goodby, Silverstein & Partners and directed by Dave Meyers through production company @radical.media. The set was built on a stage instead of in an actual hotel. Actor Eric Winter plays Spears' love interest in the TV commercial.
It starts off with Winter and Spears noticing each other before they go in their neighboring hotel rooms. Then, they are shown thinking about each other with Spears walking towards the door to Winter's hotel room. Then, fantasies of Spears and the latter having sex are shown mixed with things like a cartoon, a flower and a rodeo. It ends with Spears gazing at the camera.
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Wikipedia