Subsidiary | |
Founded | 1981 (as Coca-Cola Bottlers Philippines, Inc.) |
Headquarters | Fort Bonifacio, Taguig |
Area served
|
Philippines |
Key people
|
Fabricio Ponce (CEO) |
Products | Soft drink |
Parent |
The Coca-Cola Company FEMSA |
Website | www.coca-cola.com.ph |
Coca-Cola FEMSA Philippines, Inc. (formerly Coca-Cola Bottlers Philippines, Inc.) is a Philippines-based company engaged in bottling and distribution of Coca-Cola soft drink brands. It is among the ten biggest Coca-Cola bottlers globally and one of the top 100 Philippine corporations. It operates 23 plants and 42 sales offices with over 7,800 direct employees offers the widest selection of beverages for different needs like soft drinks, water, juices, teas, sports and energy drinks.
The company was founded in 1981 as Coca-Cola Bottlers Philippines, Inc. and was renamed Coca-Cola FEMSA Philippines, Inc. in January 25, 2013 after becoming jointly owned by Mexico-based Coca-Cola FEMSA, S.A. de C.V. and The Coca-Cola Company.
In 1927, San Miguel Corporation (then known as the original San Miguel Brewery, Inc.) became the first international bottler of Coca-Cola. In 1981, San Miguel spun off its soft drink businesses to a new company named Coca-Cola Bottlers Philippines, Inc. (CCBPI). The company was established as a joint-venture between San Miguel Corporation (70%) and The Coca-Cola Company (30%).
In April 1997, CCBPI was merged into the Australia-based Coca-Cola Amatil Limited (CCA). In effect, San Miguel exchanged its 70% interest in a Philippine-only operation (CCBPI) for a 25% stake in CCA, which had operations in 17 countries—both in the Asia-Pacific region and in Eastern Europe. Shortly after, CCA demerged the Eastern European operations into a UK-based firm called Coca-Cola Beverages plc (resulting in a reduction of San Miguel's stake in CCA to 22%). Seeking to maintain its focus on the Asia-Pacific region, San Miguel sold its stake in the new UK entity in mid-1998.
In July 2001, San Miguel joined forces with The Coca-Cola Company (TCCC) to reacquire CCBPI, with San Miguel taking a 65% stake and TCCC the remaining 35%. As part of the deal, San Miguel sold its CCA shares back to CCA. Later in 2001, San Miguel sold its bottled water (Viva! and Wilkins) and juice businesses (Eight O’ Clock), amalgamated under Philippine Beverage Partners, Inc., to CCBPI. In February 2002, San Miguel completed the acquisition of an 83% stake in rival Cosmos Bottling Corporation in a P 15 billion ($282 million) deal, completed through CCBPI. Cosmos specialized in low-priced soft drinks and held the number two position in the Philippine market. The combination of Coca-Cola Bottlers Philippines and Cosmos Bottling Corporation gave the San Miguel group control of more than 90% of the Philippine soft-drink market.