Clearly Canadian
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| Type | Sparkling Water |
|---|---|
| Manufacturer | The Clearly Food & Beverage Company, Ltd. |
| Country of origin | Canada |
| Introduced | December 1987 |
| Color | Clear |
| Flavor | Sparkling Flavoured & Non-Flavoured |
| Variants |
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| Related products | Clearly Canadian O2 Clearly Tea Clearly 2 Orbitz |
| Website | www |
Clearly Canadian is a North American premium beverage brand, produced by The Clearly Food & Beverage Company of Canada. The brand was founded in 1987 in British Columbia, Canada and is well known throughout North America, Scandinavia, parts of Europe and Japan.
Founded in 1987 by Doug Mason in British Columbia, Canada the brand is considered by many as the first premium "new age beverage" product that precipitated the multi-billion dollar market as it exists today, and has produced product every year since 1987 except for 2010 and 2011.
Clearly Canadian experienced broad corporate mismanagement during much of the last decade that led to it being acquired by an American-led turnaround team in 2012. Large-scale commercial production is resuming again in Canada after a number of limited short production runs during the 2012 to 2014 period. The company's turnaround was precipitated by an online consumer promoted crowd-sourcing campaign that pre-sold in excess of 25,000 cases.
The firm has owned at one time or another My Organic Baby, DMR Food Corporation; and Cascade Clear Water Co.
Clearly Canadian has released many product SKUs and formats over the years, including the following flavoured sparkling waters:
Additionally, the brand has released the following products:
Clearly Canadian has been released in a number of packaging formats, principally in glass and PET bottles, that have always highlighted their distinctive flavours with vibrant colours and graphics. The brand's first generation signature "tear drop" glass bottle, shown to the right and for which the brand is famous, is an 11-oz (325-ml) light blue conical bottle. This bottle has come in two styles, one embossed with the name Clearly Canadian on it, the other not. The brand's second generation glass bottle was a 14-oz (414-ml) cylindrical bottle, which has been discontinued. In PET plastic, the brand has been available from time-to-time in standard 16 oz. (448ml) formats.
The beverages have used a number of different ingredients and formulas over the years. Its flagship sparkling flavoured water line uses natural Canadian spring water and natural flavorings. Depending on formulation, the drinks have been sweetened with raw cane sugar, high fructose corn syrup, sucrose and others.
Throughout the 1990s Clearly Canadian was featured in numerous mainstream television shows and films, including Sex and the City, Seinfeld, Friends, Dawson's Creek, Weekend at Bernie's, Jerry MaGuire and more.
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