Cigar Aficionado
Cigar Aficionado has regularly used cigar-smoking celebrities on its covers, such as this issue featuring actor William Shatner.
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| Editor | David Savona |
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| Total circulation (December 2014) |
256,355 |
| First issue | Fall 1992 |
| Company | M. Shanken Communications Inc. |
| Country | United States |
| Based in | New York City |
| Language | English |
| Website | www |
| ISSN | 1063-7885 |
Cigar Aficionado is an American magazine that is dedicated to the world of cigars. Published since September 1992, the magazine is known for its articles about different brands of cigars worldwide, and for the celebrities that have appeared on its cover. It is also noted for its opposition to the Cuban embargo. The magazine was launched by Marvin R. Shanken's M. Shanken Communications, the publisher of Wine Spectator magazine since 1976. The current editor is David Savona.
Cigar Aficionado magazine debuted in the fall of 1992, launched in New York City by Marvin R. Shanken, longtime publisher of Wine Spectator magazine. Prior to launching the publication, Shanken engaged in extensive market research, collecting more than 1300 four-page surveys of cigar smokers which detailed their occupation, income, net worth, travel tendencies, as well as their drinking and smoking habits. Survey results revealed a well-heeled and dedicated male demographic, with survey respondents professing an average household income of $194,000 and a net worth of $1.54 million and claiming to smoke on average ten cigars per week. Shanken launched a large-format glossy magazine aimed at corralling these readers and advertisers of products targeted to this audience.
Cigar Aficionado began as a lifestyle magazine, including coverage of wine, spirits, travel, gambling, and antiques, in addition to interviews with leading personalities in the cigar industry and feature articles relating to the cigarmaking industry. From the beginning the magazine emphasized interviews with celebrity cigar smokers, including cover stories on such luminaries as Rush Limbaugh,Bill Cosby,George Burns,Jack Nicholson, and Arnold Schwarzenegger. The new magazine's successful blending of lifestyle reports and celebrity glitz has been credited with contributing to the 1990s cigar boom.
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