Child Rights and You
 |
|
| Founded | 1979 |
|---|---|
| Founder | Rippan Kapoor |
| Type | Community Service |
| Focus | Children's Rights |
| Location | |
| Method | Partnership with NGOs |
|
Key people
|
Raijain Mandarica |
|
Revenue
|
~Rs.36 crores |
|
Employees
|
150 |
| Slogan | Stand up for what is right |
| Website | http://www.cry.org/ |
Child Rights and You(CRY) is now changed into Child Relief and You(CRY).
Child Rights and You commonly abbreviated as CRY is a non-profit organisation working in India, which aims to restore children's rights. The organisation was established in 1979. The organisation partners with grass-roots Non-governmental organisations to uplift thousands of Indian children denied basic children's rights. It works towards restoring basic rights to children, especially from India and works across levels from direct action to advocacy, mobilizing public opinion and policy change.
It was started by Rippan Kapur in 1979 with Rs 51 , he died in 1994 at the age of 40. However, by then, the organisation has grown, in 1993 the organisation had spent Rs.1.75 crore on 58 projects in rural, urban and tribal areas.
It focuses mainly on the 4 basic rights of survival, development, protection and participation which were defined by the United Nations Convention on the Rights of the Child (CRC), an international human rights treaty which has been ratified by 192 countries.
The CRC is built on certain "foundation principles" that underpin all other children's rights. The CRC confers the following basic rights on all children across the world, without discrimination
CRY works to ensure these rights to all categories of children, who could be street children, children bonded in labor, children of commercial sex workers, physically and mentally challenged children and children in juvenile institutions, or even children in privileged homes A
In 1979, seven friends made a simple decision to change the lives of India's underprivileged children. Led by a 25-year airline purser, Rippan Kapur, Rs. 50 and a dining table as their resources and a belief that each one can make a difference in a child's life, they aimed to enable all children to realize their full potential. This was how CRY began.
The founders of CRY chose not to fund a grassroots-level implementing organisation working directly with and for underprivileged children. Instead, they opted to make CRY a channel or a link between the millions of individuals who could provide resources and the thousand of dedicated fieldworkers who were struggling to function for lack of them.
In 2007, its media campaign showing "smiling kids" and asking citizens to partner instead of simple donate, was seen as departure from stereotypical NGO sector advertising in India
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Wikipedia