Chevrolet Europe

Chevrolet Europe GmbH was a subsidiary company of GM Korea (itself a subsidiary of U.S.-based automaker General Motors), founded in 2005, with headquarters in Zurich, Switzerland. It provided Chevrolet brand automobiles most of which was made in South Korea to the European market.

In 2013 General Motors announced that it was to withdraw the Chevrolet brand, with the exception of the Corvette and Camaro, from Europe except Russia and CIS member nations, in order to concentrate on its Opel/Vauxhall brand in this market, beginning in 2016.

Chevrolet has a history in the European market prior to the establishment of Chevrolet Europe in the 21st century. It had production facilities in Denmark, Poland and Switzerland, which existed until 1968.

In the latter half of the 20th century, Chevrolet grew as a niche European brand with imports of the two flagship models, Corvette and Camaro, as well as other Chevrolet vehicles. At the 2004 Paris Motor Show, Chevrolet announced that it was relaunching the brand across Europe, basing its headquarters in Zurich, the largest city of founder Louis Chevrolet's native country of Switzerland. By 2010 sales had risen from 295,000 units in 2005 to 500,000. This level of growth was in part due to the introduction of small and mid-sized cars built by GMDAT (GM Daewoo Auto & Technology). Chevrolet have recently announced plans to return two of their most iconic cars, the Camaro and Corvette to Europe in 2011.

Korean-made Chevrolet models are officially withdrawn from Europe in January 2016.

Unveiled at the 2006 Seoul Motor Show, the T2X was developed in Korea by Chevrolet Europe's parent company, GM Daewoo. David Lyon, Executive Director of Design for GM Daewoo described it as a car that "exemplifies our company slogan ‘Driving Innovation’". Mixing together both elements of a Sports Utility Vehicle and a Sports Coupe, it has a wheelbase of 2,707 mm (8.881 ft), sporty wheel arches and wheels that are positioned outside of the vehicle's body giving the impression of an agile and athletic car. According to Max Wolff, Deputy Director of Advanced Design, the T2x has been designed to appeal to everyone, but in particular those in their 20s and 30s looking for a sports-car feel coupled with the practicality of an SUV.