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Charmin' Chatty


Charmin' Chatty was a doll produced by the toy company Mattel in 1963 and 1964. The doll, introduced at the American Toy Fair in New York City in March 1963, belonged to a line of highly successful talking dolls introduced in 1960 (Chatty Cathy was the first of these dolls). Other chatty dolls in the line (and the year they were introduced) were Chatty Baby (1962), Tiny Chatty Baby (1963), Tiny Chatty Brother (1963) and Singin' Chatty (1965). Mattel trademarked the word chatty in the 1960s, and some of the packaging for its talking toys carried the tag line, "A Chatty doll by Mattel" or "A Chatty toy by Mattel". Mattel dolls such as Drowsy, Baby Cheryl, and Tatters had the tag line on their boxes that said, "A Chatty Doll by Mattel."

Charmin' Chatty spoke different phrases when a pullstring attached to a "chatty ring" protruding from its upper back was pulled. The ring was connected to a simple low-fidelity phonograph record in the doll's abdomen. The record was driven by a metal coil wound by pulling the toy's string. Charmin' Chatty was distinguished from Mattel's other talking dolls by having changeable records, all boxes for the doll, clothing and games have a symbol on them that says: "Changeable Record Doll." Three-inch records were inserted and removed from a slot in the left side of the doll. The basic doll came with 5 double-sided "chatty records" with 12 phrases on each side of the record. Thus, with 10 sides total, the doll was able to speak 120 different phrases. By comparison, the original version of Chatty Cathy introduced in 1960 spoke only 11 phrases (that doll's repertoire was expanded to 18 phrases in 1963). Initially, the records were made of black vinyl which was vulnerable to warping and blistering, so they were quickly replaced by white nylon records.The titles of the records that came with the doll were: Get Acquainted Side 1 and Side 2, Poems/Proverbs, Scary/Animal Noises, Mother/Ridiculous, & Good/Famous.

Charmin' Chatty's shoulder-length hair was available in blonde and auburn, and she had blue side glancing "life-like decal eyes." Standing 24 inches tall, the doll came with a sailor outfit (a white jacket with a red sailor collar, jumper dress with a navy blue skirt, red knee socks, and blue-and-white saddle shoes). The doll, which wore eyeglass frames, was called "the educated doll" perhaps because it was able to speak foreign languages when its records were changed. Eight different outfits were available separately for the doll; each came with a record with phrases related to that particular outfit.


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