Camper (company)
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| Industry | Fashion, Restaurant, Hotel |
|---|---|
| Founded | Spain (1975) |
| Headquarters | Inca, Spain |
| Products | Footwear |
| Website | camper.com |
Camper (/ˈkæmpər/; Catalan: [kəmˈpe], meaning " farmer") is a footwear company with headquarters in Mallorca, Spain. Lorenzo Fluxa founded the company in 1975. The Camper brand is marketed globally and is present in 40 countries, with more than 400 stores, and sales of around 4 million pairs of shoes annually.
In 1877, Antonio Fluxà, a Mallorcan cobbler, introduced the first sewing machines on the island and introduced a mechanized approach to shoe making.
In 1975, Lorenzo Fluxà, grandson of Antonio Fluxà, founded Camper.
In 1981, the first Camper store opened in Barcelona, Spain.
In 1992, Camper opened stores in Paris and Milan. An American retail store in opened in 1999 in New York City.
In 2005, Camper began brand diversification by launching a hotel concept, Casa Camper, in Barcelona and later in Berlin, and Dos Palillos, a Michelin-starred restaurant in the Raval district of Barcelona.
In 2006, Camper launched Camper Together, a collaboration project with brand partners to create singular products and stores.
In 2012, Miguel Fluxà, representing the fourth generation of the Fluxa family, was appointed CEO.
In 2013, after two years as head of menswear at Mugler and eight seasons of collaboration via Camper Together, Romain Kremer began working as main collection consultant at Camper. He was named the brand's creative director in 2014.
From the beginning, Camper's approach to casual footwear design has been to create unisex concepts which blur the boundaries between sporty and smart. Hybrid models are prominently featured across the collection and are a key characteristic of its contemporary footwear.
Over the years, a small number of lines have gained prominence and popularity both within the organization and internationally. These lines, referred to as Camper Icons, have been reimagined and redesigned hundreds of times over the brand’s 40-year history.
Launched in 2006, Camper Together is a collaboration project in which the brand partners with leading designers from the world of fashion, architecture, and industrial and graphic design to create singular products and stores.
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