Campaigns & Grey
| Subsidiary of WPP plc | |
| Industry | Advertising, Marketing |
| Founded | 1986 (as Campaigns, Inc.) |
| Founder |
|
| Headquarters | Manila, Philippines |
|
Number of locations
|
3 (Metro Manila, Cebu City and Davao City) |
|
Area served
|
Philippines |
|
Key people
|
Boboy Consunji (CEO) Cherry Gutierrez (CEO) Rizielle Tangan (ECD) Noel Orosa (ECD) |
| Services | Brand management, Marketing strategy, Creative development, Direct marketing, Public relations, Public affairs, Digital marketing, Production |
|
Number of employees
|
80 |
| Parent |
WPP plc (Grey Global Group) (1994-present) Interpublic Group (1992-1994) |
| Website | www.grey.com/philippines |
Campaigns & Grey is a Philippine-based marketing communications company affiliated with the Grey Group. It is part of Grey’s Asia-Pacific operations with offices located in Makati City handling the national requirements of its major clients and coordinated services for global accounts. Its affiliates Campaigns Cebu and Campaigns Davao handle marketing communications for Visayas and Mindanao clients as well as provincial initiatives of Manila-based clients.
Aside from advertising, Campaigns & Grey offers services in various marketing communications disciplines: strategic planning and research; public relations, activation, digital marketing, communications for advocacies, graphic design and pre-press through its specialized business units – Campaigns Public Relations (CaPRi), Campaigns Social Response (CSR), Bacon, Camp Apple and Neuron.
Collectively, the list of major clients include: GlaxoSmithKline, Procter & Gamble, Sun Cellular, SM Supermalls, Universal Robina Corporation, and Wyeth Philippines.
Campaigns & Grey has won numerous awards in the Philippine Ad Congress, Catholic Mass Media Awards, Public Relations Society of the Philippines, New York Festival, London International Awards, and has received global commendations and awards from its clients in appreciation of marketing communications efforts that have resulted in business growth.
Campaigns (1986–1992)
Campaigns, Inc. was founded in 1986 by Yolanda Ong, Marilyn Villapando, Jocelyn Mendoza, Edd Fuentes, Gil Corcuera and Bubut Noche.
In 1991, Campaigns set up a public relations and advocacy unit, Campaigns Advocacy and Public Relations Inc. (CAPRI) to serve the Philippine Department of Health. In 2005, with a steadily increasing volume of work coming in from government and nongovernment agencies, an advocacy unit named Campaigns Social Response (CSR) was spun off from CAPRI.
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Wikipedia