Cambridge Who's Who
| Private | |
| Industry | publishing |
| Founded | Long Island (April 4, 1975) |
| Founder | merge of Manchester Who's who and Empire Who's who |
| Headquarters | Uniondale, New York |
|
Area served
|
Worldwide, mainly English-speaking countries |
| Products | Who's who registries, available via membership |
|
Number of employees
|
ca. 150 |
| Subsidiaries | Metropolitan Who's Who, Marquis Who's Who |
| Website | www |
Cambridge Who's Who is a vanity publisher which describes itself as highlighting people's professional careers by publishing encapsulated biographies. For additional payment, the publisher also provides other promotional services such as press releases, videos, and Executive of the Year awards. The company is located in Uniondale, New York. As of 2010, Donald Trump Jr. was spokesman and “executive director of global branding” of the company. As of November 2016 the business was "not accredited" by the Better Business Bureau of Metropolitan New York, Long Island, and the Mid-Hudson Region.
Cambridge Who's Who, also known as Worldwide Who's Who, is located at 498 RXR Plaza in Uniondale, New York.
As of July 2006 Cambridge Who's Who was established as a merger between Empire Executive and Professional Registry, Inc. and Manchester Who's Who Registries, Inc.
In July 2007, Cambridge Who's Who completed its "acquisition" of Metropolitan Who's Who, also based in Long Island. (Cambridge's logo designs and solicitation letters are identical to Metropolitan's.)
On April 10, 2010, Cambridge Who's Who issued a Video entitled "Donald Trump Jr teams up with Cambridge Who's Who," featuring the namesake of the future Republican presidential candidate promoting the publisher.
As of 2014, Cambridge Who's Who operated under the umbrella name of Worldwide Who's Who (Worldwide Publishing) and was primarily owned by Randy Harris Narod. Narod also owns Sugar LI (a night club in Carle Place, NY), Butera's Restaurants, DaVinci's Restaurant, Bellmore Bagel Cafe, and the Long Island Bagel Cafe chain. He famously disputed with Helmer Toro, former owner of H&H Bagels, in 2012 over a trademark issue. In 1998, Narod consented to findings that he arranged to have an imposter take the Series 7 and 63 exams on his behalf. He was censured, fined $50,000, barred from association with any NASD member in any capacity and required to disgorge all monies earned by him while associated or otherwise employed in the securities industry.
Among the complaints leveled at the company include using hard sell tactics, charging customers hundreds of dollars for non-existing member benefits, limiting customer contact to email, being denied accreditation by the Better Business Bureau due to hundreds of confirmed complaints, changing the name of the company when complaints accumulate under the old name.
Cambridge Who's Who advertises itself as a database of professionals and "an honor limited to individuals who have demonstrated leadership and achievement in their industry and occupation". It typically solicits persons to list with an unsolicited letter proclaiming that they have been selected for the honor. The company will interview the prospective listee, after which the company will ask the listee for money.
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Wikipedia