Cabela’s
World's Foremost Outfitter
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| Subsidiary | |
| Industry | Retail |
| Founded | 1961 Chappell, Nebraska, U.S. |
| Founder |
Richard N. Cabela Jim Cabela |
| Headquarters | Sidney, Nebraska, U.S. |
|
Number of locations
|
82 (May 2016, U.S. and Canada) |
|
Key people
|
Jim Cabela (Chairman) Thomas Millner (CEO) Scott Williams (President) |
| Products | Hunting, fishing, and outdoor merchandise |
| Revenue |
 US$ 4.129 billion (2016) |
 US$ 273.94 million (2016) |
|
|
US$ 146.95 million (2016) |
|
| Total assets |
US$ 8.97 billion (2016) |
| Total equity |
US$ 2.011 billion (2016) |
|
Number of employees
|
19,100 (2016) |
| Parent |
Bass Pro Shops (2017–present) |
| Website | www |
Cabela's Inc. is an American direct marketer and specialty retailer of hunting, fishing, boating, camping, shooting, and related outdoor recreation merchandise, based in Sidney, Nebraska. The company was founded by Richard N. Cabela in 1961 and went public in 2004, with that fiscal year's revenue reaching $1.56 billion, a 50% growth since 2001.
Its direct marketing operation is one of the largest in the United States. Cabela's mail-order catalogs are shipped to 50 states and 120 countries. More than 120 million catalogs were mailed in its first year as a public company. It also has "Trophy Properties LLC" (a real estate market), the "Gun Library" (for buying and selling new, used, and collectible firearms), and World's Foremost Bank (the issuer of Cabela's Club Visa credit cards).
The company that would become a sporting goods reseller and chain was started in 1961. Richard (Dick) N. Cabela purchased $45 worth of fishing flies at a furniture expo in Chicago which he then advertised for sale in a local newspaper advertisement. When his first effort produced only one response, he placed an ad in a national magazine, Sports Afield, which was more successful. Included with each order was a catalog of other products for sale by Cabela.
As the business grew, Cabela and his wife Mary moved their operation to Sidney, Nebraska in 1963. Dick's brother Jim also joined the business. From those modest beginnings, the company has since grown to a publicly traded corporation with over $3 billion in annual sales.
On February 17, 2014, founder Dick Cabela died at his home in Sidney, Nebraska, at the age of 77.
Founders Dick and Mary Cabela and Dick’s brother James Cabela retained 25% ownership of the now public company which trades under the stock symbol CAB.
About half of Cabela’s sales come from hunting-related merchandise with about a third derived from the sale of firearms, ammunition and accessories in 2012. Additionally, in 2012 30% of revenue came from direct sales (through catalog and online orders), and 59% from physical retail stores. The remaining 11% of revenue came from its financial subsidiary and credit card business.
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Wikipedia