Brogrammer

A brogrammer (portmanteau of bro and programmer) is a slang term for a stereotypically masculine programmer. The word is often used pejoratively, but some programmers self-describe themselves as a brogrammer positively as a word for "sociable or outgoing programmer", and also tends to represent a subculture within the greater tech industry. An example sometimes cited of targeted advertising toward "brogrammers" is an early Klout hiring advert posted at a Stanford University career fair as "Want to bro down and crush some code? Klout is hiring." The company later described it as a joke and as an unfortunate misstep.

Brogrammer culture brings frat house culture into the tech workplace, and has been said to have created an entry barrier based on, rather than ability, adherence to the image presented by its participants. It can viewed as an antithetical to geek culture, which emphasizes ability and passion for field over image.

Articles in The Atlantic have advocated strongly for the importance of an egalitarian tech team. According to research published in Fortune, 27% of women cited workplace culture as a reason for leaving jobs in the technology industry. This is the second most cited reason after motherhood, which was cited by 68% of women. In 2011, the Computing Research Association found that women received 11.7% of computer science bachelor's degrees.

Companies like Google, Yahoo, Facebook, and Apple lag behind, with women making up less than 20 percent of employees. In a recent interview with Megan Smith, Obama's top policy adviser on technology, she states to an audience gathered at Capitol Hill that Tech Companies acknowledge the fact that their hiring of women is less than stellar; however, "despite promises to do better, only those that make it a top priority will see progress." Not everyone is willing to let go of their biases against women. Not only are there biases among men, but there are also biases among women themselves. Studies show that women often underestimate and undervalue their own abilities. One such study exemplifies this by giving men and women a list of criteria that they have to meet in order to apply for a job, and results show that, out of 10 characteristics required for a job, men will usually apply if they meet three of those criteria, while women will only apply if they meet at least seven. "So biases will just be part of any decision we make. One of the big research fields right now is how to mitigate bias, and there are software tools being created and other things that can help address this challenge."

...
Wikipedia