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Borró Cassette

"Borró Cassette"
Maluma - Borro Cassette.jpg
Single by Maluma
from the album Pretty Boy, Dirty Boy
Released June 29, 2015 (2015-06-29)
Format
Length 3:37
Label Sony Music Latin
Writer(s)
  • Bryan Snaider
  • Lezcano Chaverra
  • Kevin Mauricio Jiménez
  • Juan Luis Londoño
  • Rene David
  • Cano Rios
  • JY (El De La J)
Maluma chronology
"El Tiki"
(2015)
"Borró Cassette"
(2015)
"Desde Esa Noche"
(2016)
Music video
"Borró Cassette" on YouTube

"Borró Cassette" (English: "Erased Cassette") is a song by Colombian reggaeton artist Maluma taken from his second studio album Pretty Boy, Dirty Boy (2015). It was released as the album's second single on June 29, 2015 through Sony Music Latin. The song was critically well received, being nominated in various categories at Latin award ceremonies. Commercially, it was successful across countries of Latin America, topping the charts in Colombia and peaking within the top five on various Latin Billboard charts and Venezuela. A music video for the song was filmed at Meatpacking District, Manhattan under the direction of Ulysses Terrero. It premiered on Vevo on August 28, 2015 and it features Maluma at a party. In order to further promote "Borró Cassette", Maluma performed it live during his numerous appearances on Latin music award shows.

Maluma recorded a "salsa choke" version of the song which was released as a single on October 2, 2015. Lyrically, the song talks about a female who forgets about a party she had with the male protagonist the previous night. He, however hopes to relieve the night when they were drunk, evident in the lines sung by Maluma, "We made love, we had a good time, and now you're telling me you erased the tape?". The title, "borró cassette", translated to English to "erasing the tape" is "an expression for pretending something, usually a relationship or romantic encounter, didn't happen in the first place".

Nick Murray of Rolling Stone wrote that "its languid beat suggests the kind of sounds that might have put him [Maluma] and his boo in motion". "Borró Cassette" was nominated in the category for Top Latin Song at the 2016 Billboard Music Awards, but lost to "El Perdón" by Nicky Jam and Enrique Iglesias. At the 2016 Billboard Latin Music Awards, the song was nominated in the category for Latin Rhythm Song of the Year. At the 2016 Premios Juventud, "Borró Cassette" is currently nominated in the category titled "La Más Pegajosa".


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Wikipedia

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