Bionix | |
---|---|
Launched | September 10, 2004 |
Closed | February 7, 2010 |
Network | YTV |
Owned by | Corus Entertainment |
Country | Canada |
Bionix was a late night anime program block that was broadcast on Friday nights on the Canadian television channel YTV. It was launched in September 2004 and was removed from the channel in February 2010.
Bionix broke away from YTV's "Keep It Weird" style and had a more technological feel to it in an effort to appeal to a teenage audience. While visually similar to Cartoon Network's Toonami block at the time, the lineup itself bears more similarity to the portion of Adult Swim dedicated to anime (which itself was replaced by Toonami after Adult Swim revived the block in 2012).
YTV had seen years of success with audiences under twelve, however they had done very little to appeal to the older teen audience which, as a youth broadcaster, they were also obliged to cater to. In 2003 YTV had become Canada's number one station for teens, thanks mainly to the debut of InuYasha. As a result, Bionix was launched on September 10, 2004 specifically targeting this older youth audience, along with special disclaimers that aired after commercial breaks.
Generally most of the programming was animated, with a fair portion being anime. However, other programs were often included in order to ensure the Canadian Content regulations were met, including reruns of older Mainframe Entertainment series; Beasties, ReBoot, and Shadow Raiders. Live action YTV productions have also been previously infused into the block.
On Saturday, July 19, 2008, Bionix has been moved for the first time in almost four years from Fridays to its new timeslot on Saturdays from 8 pm to 10 pm. Starting March 7, 2009, Bionix became a one-hour block, airing from 10 pm to 11 pm on Saturdays. On May 16, 2009, the block was pushed further back to midnight, as the viewer advisory bumps were switched from the Bionix version to YTV's generic version. However, when Naruto began airing Tuesdays to Fridays at 4 am, the viewer advisory bumps used the Bionix versions, even though the timeslot was not part of the block on those days.