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Bill Alfonso

Bill Alfonso
BillAlfonso.jpg
Birth name William Matthew Sierra
Born (1957-08-11) August 11, 1957 (age 59)
Hampton, New Hampshire
Residence Tampa, Florida
Family Fidel Sierra (cousin)
Professional wrestling career
Ring name(s) Bill Alfonso
Billed height 5 ft 10 in (1.78 m)
Billed weight 161 lb (73 kg)
Trained by Extreme Championship Wrestling
Debut 1979

William Matthew "Bill" Sierra (born August 11, 1957) is an American former professional wrestling referee and manager better known by his ring name Bill Alfonso. He achieved his greatest success in Extreme Championship Wrestling in the mid-to-late 1990s. He is well known for the whistle that was almost always hanging around his neck, which he blew constantly during his wrestlers' matches.

Alfonso refereed his first match in Texas at the age of 21. He was the official in a chain match between The Sheik and Terry Funk. Shortly thereafter, he took on a regular role as a referee in Championship Wrestling from Florida. He is seen on footage from 1983 (featured recently on various WWE DVD releases) as an "NWA official" sitting in the conference room as the main event of the first Starrcade between Harley Race and Ric Flair is being announced by Bob Geigel. He then worked in every major American promotion, including the World Wrestling Federation where he was a referee for The Undertaker and Giant Gonzalez match at Wrestlemania 9 as well as World Championship Wrestling.


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