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Big Hoops (Bigger the Better)

"Big Hoops (Bigger the Better)"
A cutout of Nelly Furtado's face between her forehead and nose is contained inside a wooden hoop earring.
Single by Nelly Furtado
from the album The Spirit Indestructible
B-side "Something"
Released April 17, 2012 (2012-04-17)
Format
Recorded 2012; 2nd Floor Studios, Los Angeles, California
Genre R&B
Length 3:52
Label
Writer(s)
Producer(s) Rodney "Darkchild" Jerkins
Nelly Furtado singles chronology
"Is Anybody Out There?"
(2012)
"Big Hoops (Bigger the Better)"
(2012)
"Spirit Indestructible"
(2012)
Music video
"Big Hoops (Bigger the Better)" on YouTube

"Big Hoops (Bigger the Better)" is a song by Canadian recording artist Nelly Furtado, taken from her fifth studio album, The Spirit Indestructible. It was released on April 17, 2012, through Interscope Records, as the lead single from the album. The song was written by Furtado in a collaboration with its producer Rodney "Darkchild" Jerkins. "Big Hoops (Bigger the Better)" is a R&B song influenced by hip hop collective Odd Future and 1990s productions. The track's lyrics refer to the singer's life as a teenager, describing her passion for hip hop and R&B music at that time. "Big Hoops (Bigger the Better)" received mixed to positive reviews from music critics, who praised the song's breakdown but criticized Furtado's vocals.

The song achieved moderate commercial success, reaching the top thirty in Belgium, Canada, The Netherlands and United Kingdom. In the United States, "Big Hoops (Bigger the Better)" failed to enter the Billboard Hot 100, however, it charted within the top forty on Pop Songs and reached the top ten on Hot Dance Club Songs. The accompanying music video was directed by Little X, and features Furtado sttruting down a city block wearing a giant pair of stilts, as she is joined by dancers throughout the video. To promote the song, Furtado performed it on Alan Carr: Chatty Man, at the 2012 Billboard Music Awards and the 2012 MuchMusic Video Awards.


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