For Those Who Know More
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Subsidiary | |
Industry | Paint and retail stores |
Founded | 1883 Brooklyn, New York, U.S. |
Founders | Benjamin Moore Robert Moore |
Headquarters | Montvale, New Jersey, U.S. |
Area served
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North America |
Key people
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Mike Searles (CEO) |
Products | Regal Aura Natura MoorGard Ben Arborcoat |
Parent | Berkshire Hathaway |
Website | www.benjaminmoore.com |
Benjamin Moore & Co., also known as Benjamin Moore Paints or simply Benjamin Moore, is an American company that produces paint. It is owned by Berkshire Hathaway. Founded in 1883, Benjamin Moore is based in Montvale, New Jersey. The Moore Brothers founded the company in Brooklyn, New York, with one product, "Moore's Prepared Calsom Finish", and sold their paints only through independent retailers.
Reviews of Benjamin Moore products have generally been favorable and note their high-end quality. They have also been noted for their use in traditional indoor settings. Benjamin Moore's line of sustainable paint products under the name Aura have been described as "an ultra-performance, exceptionally eco-friendly interior coating" and have received multiple awards since it was released in 2007. Other products have been reviewed favorably in The New York Times and Good Housekeeping.