Beaujolais nouveau | |
---|---|
Wine region | Burgundy |
Appellation | Beaujolais |
Varietal | Gamay |
Beaujolais nouveau (French pronunciation: [bo.ʒɔ.lɛ nu.vo]) is a red wine made from Gamay grapes produced in the Beaujolais region of France. It is the most popular vin de primeur, fermented for just a few weeks before being released for sale on the third Thursday of November. This "Beaujolais Nouveau Day" used to see heavy marketing, with races to get the first bottles to different markets around the globe. The current release practice is to ship the wine ahead of the third Thursday of November, and release it to the local markets at 12:01 a.m. local time.
Beaujolais had always made a vin de l'année to celebrate the end of the harvest, but until World War II it was only for local consumption. In fact, once the Beaujolais AOC was established in 1937, AOC rules meant that Beaujolais wine could only be officially sold after 15 December in the year of harvest. These rules were relaxed on 13 November 1951, and the Union Interprofessionnelle des Vins du Beaujolais (UIVB) formally set 15 November as the release date for what would henceforth be known as Beaujolais nouveau.
A few members of the UIVB saw the potential for marketing Beaujolais nouveau. Not only was it a way to clear lots of vin ordinaire at a good profit, but selling wine within weeks of the harvest was great for cash flow. Hence the idea was born of a race to Paris carrying the first bottles of the new vintage. This attracted a lot of media coverage, and by the 1970s had become a national event. The races spread to neighbouring countries in Europe in the 1980s, followed by North America, and in the 1990s to Asia. In 1985, the date was changed to the third Thursday in November to take best advantage of marketing in the following weekend.
Beaujolais nouveau is made from the Gamay noir à Jus blanc grape, better known simply as Gamay. The grapes must come from the Beaujolais AOC, with those of the ten "cru" appellations excluded. They are grown in "stony, schistous soils". Both Beaujolais Nouveau and Beaujolais-Villages Nouveau are produced; the latter comes from the ~ 30 non-cru villages in the region.
By law, all grapes in the region must be harvested by hand. The wine is made using carbonic maceration, whole berry anaerobic fermentation which emphasizes fruit flavors without extracting bitter tannins from the grape skins. Grapes are loaded into a large (on the order of 20,000-U.S.-gallon (76,000 L)) sealed container that is filled with carbon dioxide. Grapes that are gently crushed at the bottom of the container by the weight of the grapes start to ferment, emitting more CO2. All this carbon dioxide causes fermentation to take place inside the uncrushed grapes (without access to oxygen, hence "anaerobic fermentation"). The resulting wine is fresh, fruity, and very low in tannins.