Basic Blues Magoos
| Basic Blues Magoos | ||||
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| Studio album by Blues Magoos | ||||
| Released | May 1968 | |||
| Recorded | 1967 - 1968 | |||
| Genre | ||||
| Length | 36:09 | |||
| Label | Mercury | |||
| Producer | The Blues Magoos, Bob Wyld, Art Polhemus | |||
| Blues Magoos chronology | ||||
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| allmusic.com |   |
Basic Blues Magoos is the third album by the American rock band the Blues Magoos. It was released on Mercury Records in May 1968 (see 1968 in music). The album saw the group transitioning from psychedelia back to their blues rock roots. Though the album has gained more favor over the years, it was received as a disappointment upon its original distribution and failed to chart.
The Blues Magoos sophomore effort, Electric Comic Book came just five months after their hit, "(We Ain't Got) Nothin' Yet", was propelled to number five on the Billboard Hot 100, and their debut album, Psychedelic Lollipop also was met with moderate success nationally. While the album exemplified the group's psychedelic sound, the release also saw their record producers, Bob Wyld and Art Polhemus, conceive extravagant marketing ploys to promote the band as a mainstream act. Such attempts spawned the commercially unsuccessful Christmas single, "Jingle Bells", a comic book accompanying Electric Comic Book that was meant to entice younger buyers, and garnished the Blues Magoos in flashy "electric suits", in their live performances.
The band emerged as proven songwriters by the time they commenced recording, so the group decided self-producing all but four tracks on Basic Blues Magoos was the most ideal move to achieve independence from Wyld and Polhemus. The album represented a notably shift in the Blues Magoos musical direction, as they began returning to their blues rock roots with a blend of pop rock, a transition they would complete on their next effort. The band also swapped their over-the-top image for a traditional rock assemble persona. Additionally, the group's recent tour as a supporting act for The Who exposed them to British mod and freakbeat acts, which manifested itself with the cover version of The Move's song, "I Can Hear the Grass Grow", and the original tune, "Sybil Green (Of the in Between)".
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