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Bandai Namco Group

Bandai Namco Holdings Inc.
Native name
株式会社バンダイナムコホールディングス
Romanized name
Kabushiki Gaisha Bandai Namuko Hōrudingusu
Kabushiki Gaisha
Traded as :
Industry Entertainment
Predecessor
Founded Tokyo, Japan September 29, 2005 (2005-09-29)
Headquarters Shinagawa, Tokyo, Japan
Key people
Products
Revenue Increase ¥565.5 billion (2015)
Increase ¥56.321B (2015)
Increase ¥37.589B (2015)
Total assets Increase ¥441.764B (2015)
Total equity Increase ¥303.513B (2015)
Owners
Number of employees
7,221K (2015)
Subsidiaries See list
Website www.bandainamco.co.jp/en/

Bandai Namco Holdings Inc. (BNHD) (株式会社バンダイナムコホールディングス Kabushiki Gaisha Bandai Namuko Hōrudingusu?), also known as the Bandai Namco Group, is a Japanese holding company which was formed from the merger of Bandai and Namco on September 29, 2005. It specializes in toys, video games, arcades, anime, and amusement parks. The company's headquarters are based in Shinagawa, Tokyo. Their US branch, Bandai Namco Holdings USA, was officially formed on January 6, 2008, and handles the US operations of the company from their headquarters in Cypress, California.

The main business of Bandai Namco Holdings consists of the design and implementation of management strategies for the conglomerate and providing support for the overall business of its subsidiaries. Its task is to bring Namco and Bandai into one organized brand. Namco Bandai also supply various arcade machines to movie theaters and arcades across the globe.

Bandai started in the 1950 as a toy manufacturing company in Japan. During the 1960s, Bandai expanded their business portfolio to include export sales. The 1970s provided Bandai with success through their racing car sets. Bandai established Bandai America Inc. in 1978 in order to have a sales and marketing distributor for western markets. By the 1980s, Bandai was Japan's leading toy company and consumer product licensor for popular franchises such as Power Rangers and Digimon. During the late 1990s, Sega expressed an interest in merging with Bandai, however, plans fell through for this merger due to corporal cultural differences.


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