Bally's Atlantic City
| Bally's Atlantic City | |
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View of Bally's from the beach
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| Location | Atlantic City, New Jersey 08401 |
| Address | 1900 Pacific Ave |
| Opening date | December 29, 1979 |
| No. of rooms | 1,753 |
| Total gaming space | 225,756 sq ft (20,973.4 m2) |
| Signature attractions | Palace Theater Sammy Hagar's Beach Bar |
| Notable restaurants | The Reserve Taste of the Shore |
| Casino type | Land-based |
| Owner | Caesars Entertainment |
| Previous names | Bally's Park Place |
| Renovated in | 1983, 1994, 2005, 2009 |
| Coordinates | 39°21′25″N 74°25′39.88″W / 39.35694°N 74.4277444°W |
| Website | caesars |
Bally's Atlantic City is a hotel and casino on the Boardwalk in Atlantic City, New Jersey that opened in 1979. The Marlborough-Blenheim Hotel stood on the site before the casino was built. It is famous for its address of "Park Place and the Boardwalk", two locations popularized by the board game Monopoly. Bally's is one of the largest hotels on the boardwalk with nearly 2,000 rooms. Its Dennis Tower opened in 1921. In 1997, The Wild Wild West Casino was opened as an expansion of Bally's.
In 1977, Reese Palley and local attorney and businessman Martin Blatt bought the Marlborough-Blenheim Hotel and planned to preserve the Blenheim half of the hotel, along with adjacent Dennis Hotel for his Park Place Casino. Palley was successful in getting the Blenheim part of the hotel placed on the National Register of Historic Buildings, while planning to raze the Marlborough to make way for a new modern hotel. However, he stepped aside after Bally Manufacturing purchased a controlling interest in the project. After Bally took control, it announced plans to raze the Marlborough, Blenheim, and the adjacent Dennis Hotel, despite protests, to make way for the new "Bally's Park Place Casino and Hotel". However, in an effort to offset costs and open the casino as soon as possible, the Dennis Hotel was retained to serve as the temporary hotel for Bally's until a new tower could be built.
In November 1978, Bally's demolished the Marlborough-Blenheim and quickly cleared the land to begin building the Bally's Park Place Casino. On December 30, 1979, the casino opened with the newly renovated Dennis serving as its hotel. In 1989, Bally's constructed a 750-room hotel tower in a modern style, with an exterior of light pink glass. On July 2, 1997, The Wild Wild West Casino at Bally's opened as the second casino at Bally's.
In 2000, Bally's Park Place changed its name and became Bally's Atlantic City. The adjacent Claridge Hotel and Casino was purchased and incorporated into Bally's in 2003, and was renamed the Claridge Tower. The boardwalk side of Bally's was renovated in 2009. The facade of the Dennis Tower was refurbished and a row of shops between the Dennis Hotel and the boardwalk was demolished, which opened the plaza of the Dennis Tower to the boardwalk.
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