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Avatar Records

Avatar Records
AVATARLOGO-blk.png
Founded 1987
Founder Larry Robinson
Distributor(s) AvatarDigi (Digital)
E1 Entertainment (US)
Pinnacle (UK)
PIAS (Europe)
Kartel (Poland)
JVC (Japan)
Venus (Italy)
Genre Hip hop, Dance/House, Rock, World, Alternative, R&B, Latin
Country of origin United States
Official website www.avatarrecords.com

Avatar Records is an independent record label and management company founded by Larry Robinson with offices in Los Angeles and London, England. The company was founded in 1987 in the garage of his family home in South Los Angeles. Projects released on Avatar include The Oz Soundtrack, Planet Asia, Fear of a Black Hat Soundtrack, Bishop Don Magic Juan, the NVA Straight from the Crates compilation, the soundtrack to the television show Girlfriends, and others. Avatar has digitally distributed over three hundred record labels with songs by artists including Anya Marina, Metallica, Bruce Springsteen, Wu-Tang Clan, Mary J. Blige, Amy Winehouse, Erykah Badu,and others.

Larry Robinson started Avatar as a music publishing company in the mid-1980s, and opened its first office on the corner of Sunset & Vine street in Hollywood in 1989. Avatar publishes songs recorded by artists including Tony Toni Tone, DMX, Brandy, Tupac, Redman, Foxy Brown, Vanessa Williams, Bell Biv Devoe, Patti Labelle, Boyz II Men, Ja Rule, Guy, Vinx, Keith Murray, and others. The company licenses music it owns into film and television programs and commercials. Avatar administers and collects royalties around the world through a network of leading publishers on behalf of their writer and publishing partners. In 1999 Avatar bought the Whole Nine Yards music publishing catalog which owned the musical copyrights to songs recorded by many R&B recording artists.


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