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Auchan

Groupe Auchan SA
Private company, SA
Industry Retailing
Founded 1961; 56 years ago (1961)
Roubaix, France
Founder Gérard Mulliez
Headquarters Croix, Lille Métropole, France
Number of locations
3,051
Area served
Worldwide
Key people
Vianney Mulliez, Chairman
Thierry Mulliez, Vice-Chairman
Products Discount store, electronics specialty, hypermarket, supercenter, supermarket, superstore, other specialty
Revenue Increase44.373 billion (2011)
Increase €1.283 billion (2011)
Increase €857 million (2011)
Total assets Increase €28.479 billion (2011)
Total equity Increase €9.286 billion (2011)
Number of employees
269,000 (2011)
Parent Mulliez Group
Website www.auchandirect.fr/Accueil

Groupe Auchan SA (French pronunciation: ​[oʃɑ̃]) is a French international retail group and multinational corporation headquartered in Croix, France. It is one of the world's principal distribution groups with a presence in 16 countries and 337900 employees.

The company began when Gérard Mulliez opened his first self-service shop in Roubaix in the district of Hauts-Champs -pronunciation is very similar to "Auchan".

Auchan has branches in France, and internationally in China, Hungary, India, Iraq, Italy, Luxembourg, Poland, Portugal, Romania, Russia, San Marino, Spain, Taiwan and Ukraine.

Auchan had 639 hypermarkets and 2874 supermarkets around the world.

Auchan SA is controlled by the Mulliez family, one of the wealthiest in France and in Europe. The Mulliez family has interests in a large number of companies:

The slogan of the company was La Vie, La Vraie, which translates into English as "Life, the real one". The slogan was changed in 2007 to: La vie Auchan, elle change la vie – "Auchan's lifestyle changes life (itself)".

Notes:

* — stores owned by franchise partners
‡ — re-branded formerly Real hypermarkets
x — branded Alcampo in Spain


Auchan opened its first store in Shanghai in 1999, and according to the Auchan (China) Investment Co. Ltd. official report in 2009, there are 114 stores opened nationwide in China. Suzhou Jinji Lake store that is located in Suzhou Industrial Park had nine million population during that fiscal year with over four hundred million turnover and became one of the biggest Auchan Hypermarket in the world. Suzhou store expanded in 2008 and is the biggest Auchan Hypermarket in China, second biggest in the world. Also, Auchan China led to open its online shopping website for store in Shanghai and Suzhou. Auchan offers online shopping only in those two cities so far and is opening in Suzhou its first AuchanDrive store, based on its French model (click & go) in May 2012. The AuchanDrive service allows customers to purchase groceries online for home delivery, these locations being examples of online supermarkets in China.


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