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Apple QuickTake


The Apple QuickTake (codenamed Venus, Mars, Neptune) is one of the first consumer digital camera lines. It was launched in 1994 by Apple Computer and was marketed for three years before being discontinued in 1997. Three models of the product were built including the 100 and 150, both built by Kodak; and the 200, built by Fujifilm. The QuickTake cameras had a resolution of 640 x 480 pixels maximum (0.3 Mpx). The 200 model is only officially compatible with the Apple Macintosh for direct connections, while the 100 and 150 model are compatible with both the Apple Macintosh and Microsoft Windows. Because the QuickTake 200 is almost identical to the Fuji DS-7 or to Samsung's Kenox SSC-350N, Fuji's software for that camera can be used to gain Windows compatibility for the QuickTake 200. Some other software replacements also exist as well as using an external reader for the removable media of the QuickTake 200.

Time Magazine profiled QuickTake as "the first consumer digital camera" and ranked it among its "100 greatest and most influential gadgets from 1923 to the present" list. While the QuickTake was probably the first digicam to have wide success, technically this is not true as the greyscale Dycam Model 1 (also marketed as the Logitech FotoMan) was the first consumer digital camera to be sold in the US in November 1990. At least one other camera, the Fuji DS-X, was sold in Japan even earlier, in late 1989.

In 1992, Apple Computer started marketing plans for a digital camera called QuickTake, codenamed Venus. At the time over $12 billion was spent annually in the United States on photography. Apple searched for a company to design and manufacture their QuickTake digital Camera line.

The QuickTake 100 was released in 1994 as an easy-to-use digital camera that connected to any Macintosh computer by way of an Apple serial cable. The camera was capable of storing eight photos at 640×480 resolution, 32 photos at 320×240 resolution, or a mixture of both sizes. All photos were at 24-bit color. The camera had a built-in flash, but no focus or zoom controls. Other than downloading the photos to a computer, there was no way to preview them on the camera, nor was there any way to delete individual photos from the camera (though there was a recessed 'trash' button which would delete the entire contents of the camera). It was one of the first digital cameras released targeted to consumers.


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