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Fujifilm

Fujifilm Holdings Corporation
Fujifuirumu Kabushiki-kaisha
富士フイルム株式会社
Public
Traded as :
Industry Document solutions
Digital imaging
Medical imaging
Cosmetics
Founded January 20, 1934; 83 years ago (1934-01-20)
Headquarters Midtown West, Tokyo Midtown
Akasaka, Minato, Tokyo, Japan
Area served
Worldwide
Key people
Shigetaka Komori
(Chairman and CEO)
Shigehiro Nakajima
(President and COO)
Products Digital imaging and photographic materials, equipment and services, cosmetics
Revenue ¥ 2492.6 billion (2015)
¥ 137.1 billion (¥118.6 attributable to FUJIFILM Holdings) (2015)
Number of employees
79,235 (consolidated, as of March 31, 2015)
Website www.fujifilm.com

Fujifilm Holdings Corporation, (富士フイルム株式会社 Fujifuirumu Kabushiki-kaisha?), better known as Fujifilm or simply Fuji, stylized as FUJiFILM, is a Japanese multinational photography and imaging company headquartered in Tokyo.

Fujifilm's principal activities are the development, production, sale and servicing of business document solutions, medical imaging and diagnostics equipment, cosmetics, optical films for flat panel displays, optical devices, photocopiers and printers, digital cameras, color film, color paper, photofinishing equipment, photofinishing chemicals, graphic arts equipment and materials.

Fuji Photo Film Co., Ltd. was established in 1934 with the aim of being the first Japanese producer of photographic films. Over the following 10 years, the company produced photographic films, motion-picture films and X-ray films. In the 1940s, Fuji Photo entered the optical glasses, lenses and equipment markets. After the Second World War, Fuji Photo diversified, penetrating the medical (X-ray diagnosis), printing, electronic imaging and magnetic materials fields. In 1962, Fuji Photo and U.K.-based Rank Xerox Limited (now Xerox Limited) launched Fuji Xerox Co., Ltd. through a joint venture.

From the mid-1950s, Fuji Photo accelerated the establishment of overseas sales bases. In the 1980s, Fuji Photo expanded its production and other bases overseas, stepping up the pace of its business globalization. Meanwhile, Fuji Photo developed digital technologies for its photo-related, medical and printing businesses.

Like its rival Eastman Kodak which dominated in the US, Fuji Photo enjoyed a longtime near-monopoly on camera film in Japan. By becoming one of the title sponsors of the 1984 Los Angeles Olympics (an opportunity that Kodak passed on), offering cheaper camera film, and establishing a film factory in the US, Fuji gained considerable market share there, while Kodak had little success in penetrating Japan. In May 1995, Kodak filed a petition with the US Commerce Department under section 301 of the Commerce Act arguing that its poor performance in the Japanese market was a direct result of unfair practices adopted by Fuji. The complaint was lodged by the US with the World Trade Organization. On January 30, 1998, the WTO announced a "sweeping rejection of Kodak's complaints" about the film market in Japan.


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