Animation Research

Ian Lemuel Taylor CNZM (born c.1950) is a New Zealand businessman and former television presenter based in Dunedin.

Born in Kaeo to a Pākehā father and Māori mother, (of Ngāti Kahungunu and Nga Puhi descent) he grew up in Raupunga and went to a Catholic boarding school in Masterton.

Taylor is married to Liz and they have two children.

Taylor joined the band Kal-Q-Lated Risk in c.1967 as lead singer, and later graduated with a LLB degree from the University of Otago.

A former television presenter (notably for TVNZ children's programmes Play School, Spot On (TV Series) and New Zealand's Funniest Home Videos, Taylor founded Taylormade Media in 1989 as a television production company. The following year he established Animation Research Limited, which quickly became one of the top computer animation companies in New Zealand and known internationally for its work, particularly in television advertising and sports graphics. Its sports division/product Virtual Eye, is used in various sports such as for ball-tracking in cricket where it assists umpires with their Decision Review System and informs TV commentators and viewers. During the 2010/11 Ashes series it was known as Eagle Eye.

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