Abbreviation | AMHC |
---|---|
Formation | 2012 |
Purpose | Sports |
Headquarters | New Delhi |
Region served
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India |
Website | www |
Anglian Medal Hunt Company often abbreviated as AMHC is a sports management company based in New Delhi.
Formed through the mutual efforts of sports enthusiasts with a keen business acumen, AMHC is the first for profit entity of its kind in India. Formed in January 2013, within a short period of two years AMHC is managing more than 40 athletes across disciplines such as athletics, boxing, shooting, badminton and tennis.
Anglian Medal Hunt promotes a strong sporting culture across the nation and has a very wide network of grassroots programs to identify young and upcoming talents with the potential of making it big internationally.
A few of its prodigious finds include 16-year-old athlete Beant Singh and Middle-distance runner Kisan Tadvi, both of whom won Gold in the First Asian Youth Athletics Championships in 2015. Other established names assisted by AMHC include boxing sensations Shiva Thapa and Devendro Singh, race walker Khushbir Kaur and ace shooters like Ronjan Sodhi and Manavjit Singh Sandhu among others.
Once the athletes are identified, AMHC assists them by taking responsibility of their Marketing and also advising them on matters related to travels, training and sponsorship and allows them to achieve the ultimate objective of winning medals in international competitions.
AMHC was conceived through the joint efforts of sports enthusiasts with an eye for identifying business potential. Maneesh Bahuguna, Chief Executive Officer of AMHC and Sandeep Narang, Chairperson of the New Delhi based investment company Anglian Omega Group were two such men.
Introduced by a common friend, the two were immediately captivated by the idea of investing in sports. Narang had already reaped the benefits of buying a small brand and turning it into something big, having seen his brother purchase the Danish football club FC Vestsjælland for a small amount and gradually increasing its valuation manifold, before finally selling it for a sizeable profit.