André Simon Award
| André Simon | |
|---|---|
| Born | André Louis Simon 28 February 1877 Paris |
| Died | 5 September 1970 (aged 83) |
| Occupation | Wine merchant and writer |
| Nationality | French |
| Subject | Food and wine |
| Spouse | Edith Symons |
André Simon (28 February 1877 – 5 September 1970) was a French-born wine merchant, gourmet, and prolific writer about wine. Hugh Johnson describes him as "the charismatic leader of the English wine trade for almost all of the first half of the 20th century, and the grand old man of literate connoisseurship for a further 20 years".
Simon was born in Saint-Germain-des-Prés, in the 6th arrondissement of Paris, France. At 17 he was sent to Southampton, UK, to learn English, where he met Edith Symons, whom he married in 1900. Two years later he became the London agent for the champagne house of Pommery & Greno, based at 24 Mark Lane. Within four years he discovered his talent for writing, with The History of the Champagne Trade in England published in installments in the Wine Trade Review. In 1908 he created the Wine Trade Club with friends, organising tastings and technical lectures that foreshadowed the Institute of Masters of Wine 45 years later.
This all came to an end in the war of 1914–18, which saw him spend four years in the French Artillery, first as a regimental postman, and later as a liaison officer with the British. In 1919 he bought two homes, 6 Evelyn Mansions near Victoria Station, and Little Hedgecourt, in Felbridge, Surrey. He developed the garden at Little Hedgecourt, turning part of it into a cricket pitch and open-air theatre. However, on 20 September 1931 Britain came off the gold standard, sterling crashed against the French franc, and Simon found himself unable to pay Pommery for his stock. Pommery summarily ended their association on 30 November 1932.
On 23 October 1931, Simon and a group of friends held a dinner in honour of Professor George Saintsbury, author of the classic Notes on a Cellar Book. Although the retired professor would have nothing to do with them, this gathering turned into the Saintsbury Club, which continues to this day. One of those present was AJA Symons (no relation to Simon's wife), a dilettante in the publishing trade whom Simon had met some years earlier. On 20 October 1933, the two established the Wine & Food Society, with Simon as President (and Editor of the Society journal, Wine and Food), and Symons as Secretary handling the business side. The Society held its first banquet at the Savoy in January 1934. With the ending of Prohibition in the United States in 1933, Simon made his first trip to North America the following year. On 11 December 1934, he founded in New York City a branch of what would become the International Wine & Food Society, and branches across the US, Australia and South Africa soon followed. His great friend Symons died of a brain haemorrhage on 26 August 1941, and Simon took over control of the Society from that point. He finally ceded control of the journal to Condé Nast Publications in 1962. The Spring 1963 edition was the first under its new editor, a former copywriter on Vogue called Hugh Johnson.
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