Amazon Appstore
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Amazon Appstore for Android
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| Developer(s) | Amazon.com |
|---|---|
| Initial release | March 22, 2011 |
| Stable release |
15 / 26 November 2014
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| Development status | Active / 333,000+ apps |
| Operating system | Android, BlackBerry 10 |
| Type | Software update, digital distribution |
| License | Proprietary |
| Website | www |
The Amazon Appstore for Android is an app store for the Android operating system operated by Amazon.com. It was opened on March 22, 2011 and was made available in nearly 200 countries. Developers are paid 70% of the list price of the app or in-app purchase.
On September 28, 2011, Amazon launched the Kindle Fire tablet. The tablet, designed for media consumption in the Amazon ecosystem, relies solely on the Amazon Appstore for its marketplace, eschewing Google Play. Alongside the tablet was a new design for the Amazon Appstore designed to better integrate with the tablet's user interface.
On June 18, 2014, BlackBerry announced an official relationship with Amazon, which includes access to the Amazon Appstore in BlackBerry 10.3.
The Amazon Appstore includes the "Free App of the Day" feature. Every day, an application, frequently a game, is offered for free. On the launch day, this game was Angry Birds Rio (Ad-Free), in itself a promotional game. On The European launch day the free app was Angry Birds (Ad-Free). The Free App of the Day feature makes an exception to Amazon's payments, instead giving the developer none of the list price during the featured day.
The store's "Test Drive" feature allowed users to try an application in their web browser by launching a virtual copy of Android in the Amazon EC2 cloud for half an hour. The Test Drive service was decommissioned in 2015, Amazon saying that the service had been in decline, partly due to many apps not supporting the feature, and the increasing prevalence of the “free-to-play” business model making it obsolete.
In May 2013, Amazon introduced Amazon Coins as a form of payment on the store.
When the Appstore for Android launched in March 2011 it had about 3,800 apps. In June 2014, the app store had seen significant growth since June 2013, tripling the app selection from 80,000 to 240,000. As of June 2015, the app store has nearly 334,000 apps.
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