Alwyn "Al" Melling is a British automobile engineer.
At the beginning of the 1980s he was involved in the fashion industry, and owned a company in London throughout the 1980s which designed ladies' fashion garments. As owner he became interested in the whole lifecycle of garment production and learned how to make the garments himself. Melling has had ambitions to launch a brand. Melling's factory and company were based in Rochdale, Greater Manchester, however the launch of the Wildcat coincided with one of the worst recessions the automotive business has had. The company also had a major problem in finding employees with the level of skill to make the components: a problem which would have been solved by the purchase of TVR. At this point, in an attempt to turn the business around, Melling and his wife decided to move everything to the Autodromo do Algarve in Portugal, where a deal was completed on factory space. Towards the end of negotiations his wife died.
This project started when Melling was approached by an American, John Silseth II, who ran an investment brokerage business and was enthusiastic about motorbikes. He met someone in London who founded March racing cars – Robin Herd. Silseth suggested to him that he could get some manufacturers and a designer to make a world superbike using the March name: he then obtained the rights to it and decided it was perfect for the American market. Having done that he finalised a contract with Melling to design the engines for this range of superbikes and contacted a Formula One team to produce the bike. Melling's company went ahead and designed this range of engines, and after discussions with the Formula One team it became apparent that they were not capable of fulfilling their contract, and so this was transferred to the Melling team as well.
At this time, a real estate company run by the Aquilini family in Vancouver, who owned the rights to Norton motorcycles, approached Silseth to do a contract whereby the March bikes would carry the Norton name instead, and the Aquilini family would draw royalties from production sales. The deal was completed and a year later the centenary of Norton came round – 1998. It was suggested by Melling, who was the Technical Director of Norton and a major shareholder, having invested £4.5M – that a special design of the motorbike should be produced.